Last Updated on January 18, 2023 by Showrooms Online
Digital Marketing is a Better Idea
Minimize your online marketing costs and get found online.
Showrooms Online has the solution.Â
Showrooms Online is an online Content Marketing hub (www.showroomsonline.com) created for home renovation companies to help them get found online. We generate higher quality leads and also help convert this steady flow of traffic into potential new customers.Â
Renovation companies work together by collaborating to publish an informative renovation blog on Showrooms Online. Showrooms Online does all the copy writing and the optimizing of the blogs for search. The blogs link to members’ websites so as to complete the journey for a homeowner who is planning a renovation.Â
The Showrooms Online blog hub attracts a steady traffic flow of potential new clients that are actively researching information for their home renovation projects.
Today, every homeowner begins their renovation project with research online to generate ideas and learn what will be required to undertake their dream.
If they do not already have a renovation contractor in mind, then online is where they will find the contractor who will end up doing the renovation
If a homeowner does not find you online, then they will likely not find you at all.
Renovation contractors must have an online marketing strategy and be visible online to have a chance of getting this business.
Page One in the Search Results is a Challenge
Online marketing is difficult in the home building and renovations business. A large number of firms are competing for 5-10 listings in the search results on page 1.
Regular daily content creation is essential. Plus, search optimization of your content is essential or it will not get found and read.
An individual renovator does not have enough time and budget to get sufficient online visibility.
The costs are very high and the time horizon is too long. The process is very complex and requires a lot of expertise and experience to get it right. Visibility for common search terms is dominated by larger firms with consultants and deep pockets..
It is extremely difficult, if not impossible, for a renovation website to be included in the organic results on page 1. Most renovator websites get zero organic traffic.
Plus, over 90% of the traffic that goes go to websites does not convert.
Showrooms Online can solve these problems for you.
The whole process is time-consuming and complicated. Google Ads and content marketing are more difficult than they look.
They require a lot of knowledge and practical experience or the money spent on digital marketing can be largely wasted.
Showrooms Online has a proven solution.
Showrooms Online is assembling a group of design-build contractors who will collaborate to leverage the impact of their digital marketing.
Watch a summary video or read on
Our renovation marketing group will include up to 25 members in non-competing service areas across Canada.
The blog hub publishes a daily blog. The blog attracts visitors who are ready to act on their renovation plans.
The combined content on the blog hub delivers 10 to 25 times the visibility of an individual company website at 25 times less cost.
A biweekly blog on a website will simply never work. Daily content, optimized for search and published in an organized structure is needed.
A steady flow of valuable content is critical.
Showrooms Online does all the work. Showrooms Online publishes the content, optimized for SEO, that gets found in a search..
Our concept is to draw all the traffic to our blog hub and introduce the participating renovators in featured blogs and on their landing pages.
Showrooms Online delivers traffic and leads to your website.
Share the Cost
Showrooms Online creates online visibility at a low cost because you are sharing the cost with other renovation companies.
This is the best online marketing plan on the internet for builders and renovators. Save money and get far better results.
Organic Search (SEO) delivers sustainable results and a better ROI over the long term.
Referrals alone are not enough to keep the business going over time and in changing markets.
The strong market right now is the ideal time to invest in optimizing your online visibility.
Organic search and social media will provide a predictable reliable flow of leads and profitable projects to grow your business in any market.
Contact us, email rgskinner@rogers.com
or call 705 431 8151
